HealthSCOUT / RxRemedy Engagement

Richard Reisman's engagement as Managing Director, Operations and Technology and Chief Technology Officer

Built the technology platform and the support operation for healthscout.com, an innovative Web-based B2B2C health information service. Delivered Web services through syndicated affiliations with hundreds of Web sites, including CompuServe, Prodigy, Yahoo!, Earthlink, DrKoop, iVillage, Snap, iWon, USA Today, Knight-Ridder, Scripps, Phys, BeWell (HealthGate), Physicians Online, and corporate clients, including Harvard Pilgrim and the US Government. Staff 25+, budget $5+ million.

Provided leadership in exploiting technology and to link technology and business strategy and ensure effective coordination with business development and editorial functions.

Managed strategic partner relationship with technology development contractor.
Conducted due-diligence and integration of corporate acquisitions and strategic alliances, including an alliance with InfoSpace that is extending distribution to thousands of Web sites.
Developed architectural and business plans for next-generation syndicated aggregation and distribution of e-services: interactive Web-based tools for health management and connectivity.

Built advanced function site and support team from early stages through major growth, led team, set direction/priorities, provided architectural vision, and ensured quality.

Developed key site platform functions including dynamic, custom co-branding for large numbers of affiliates, advanced personalization and filtering, real-time member profile data interchange with affiliate sites, and tools for flexible content/service integration.
Applied leading Web server technologies (Sun, WebObjects, Oracle, WebLogic/EJB) configured for high availability and rapid growth to become the 14th most used health site.
Provided broad business operations support services to enable fast growth in sales, affiliate relations, implementation of custom co-brand sites, ad operations, and activity reporting.

Succeeded in a difficult environment without an active CEO, supported rapid growth, and balanced a broad range of business demands with rapidly changing priorities.

Selected HealthSCOUT News Releases

May 16, 2000: Rx Remedy And InfoSpace Announce a Broad eHealth Initiative In a Multi-Million Dollar Multi-Year Marketing Agreement
June 7, 2000: Rx Remedy Inc. to Launch A New Internet Business -- The HealthSCOUT Network
June 15, 2000: Rx Remedy Acquires Utah Health Informatics to Create Highly Personalized Healthcare Solutions

Richard R. Reisman: Biography / Background Details
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Contact Information

Richard R. Reisman, President, Teleshuttle Corporation
20 East 9th Street, New York, NY 10003
(212)-673-0225
e-mail: info@teleshuttle.com